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U.S. Patent and Trademark Office

Thoughts on Applying to Register Trademarks for COVID, CORONAVIRUS, and CORONA

by Allison Z. Gifford (LAW ’98)

Over the past months, you have undoubtedly heard of business-minded people rushing to apply to register trademarks, which contains the terms COVID, COVID-19, CORONAVIRUS, and variations of the term CORONA. But should they? The author offers some thoughts on this “viral” trend.

Categories Alumni Authored, COVID-19 Resources, Intellectual Property, Trademarks
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